I'm Jeleah and these are my people.
I'm the mama that can be found making each and every one of these pouches while those three little people sleep. They're also occasionally my models and have always been my inspiration. That handsome one listens to my dreams and plans, helps me check the business side of things and occasionally irons for me. And we make up the home team behind Eden & Emeralds.
In 2016, during my early stages of motherhood, I found myself searching for a creative outlet that allowed me to do something fun just for me during the rare moments I had alone. I dabbled in a few things, from water-color to modern calligraphy, but regularly found myself back at my sewing machine, which has been a creative outlet I've loved for years. Long story short, one day I found myself making labeled organization pouches for myself, because even though my creative side is strong, my Type A, list-making, keep everything in its place side is stronger, and I needed something to help keep my diaper bag organized. It was then I had a burst of entrepreneur inspiration thinking that other mamas just might need some help staying organized too, so I figured I'd give this thing a shot, & well it seems that some do, which is why you have found me here today.
My goal for these pouches has always been that I wanted to make something pretty because changing diapers is not. I wanted to make something machine-washable, because who has time for anything other than, and I wanted to make them labeled because then anyone who might be helping out would be able to easily identify which pouch might hold the items they're looking for.
Fast-forward into 2018 I found myself overwhelmed, in the best of ways, with growth in my business but not wanting to let my first priority - my family, suffer. I began to search for a way to outsource part of my process. After months of researching ethical manufacturing options I came into contact with Stephanie, the founder of Vickery Trading Co., an organization local to me in Dallas, Texas, equipping refugee women for long-term success through vocational training, personal development & fair wages. After just one phone call I knew I had met my match and in October 2018, I began a partnership with them where they took on the majority of my sewing.
Then in April 2019, I began a partnership with a local business to screen-print all but my custom pouches. It has been a joy to work alongside my friends at Inked Screenprinting! I am grateful that it has been a mutually beneficial partnership allowing us to support one another’s family-run home-based businesses.
I can still be found cutting and prepping each & every pouch, handwriting & sewing up all of those custom pouches with sweet babe's names on them, and managing many other thing but these partnership have been such an amazing blessing, allowing my business to grow so I can help more mamas stay organized and allow me to have still have my first & full focus to my own kiddos during the day.
So there you have it, the Eden & Emeralds pouches you know today were developed as a nap time project and five years later I’m still spending nap time pretty much the same way.